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Leda Sanford
Editor, Author and Former Publisher
When Leda Sanford became the first woman publisher of
a major American magazine, she was only the first of
many liberated women who would follow her into the
higher ranks of magazine publishing. It was the age of
reincarnation for American women who were beginning
to combine home and career in the seventies. As
publisher of American Home magazine she redirected
the publication, focusing on simple solutions for the more
demanding lifestyles of the new woman.
During her three years as President, Publisher and Editor-
in-Chief she traveled extensively delivering dozens of
speeches on the “emerging woman” who was redefining
American life.
Her passion for this concept became a lifelong mission to
encourage women in the quest for empowerment.
Her career, which has spanned 40 years and led her to
become publisher of such diverse magazines as Bon
Appétit, Chief Executive, Attenzione, FMR and Modern
Maturity (now AARP), prepared her to accept the
position of Vice President and Editorial Director of Age
Wave Communications in California. Working with Ken
Dychtwald and the Age Wave think tank based in
Emeryville, she developed a tailored and targeted
publication for single, older women entitled Get Up &
GO! For this publication she also wrote a column that
resonated with the audience who responded
enthusiastically to her counsel.
Look for the Moon in the Morning is a collection of these
columns which promote Leda’s philosophy that you can
change your life at any age if you are willing to invest in
exercising your spirit and your brain as well as your body.
Peppered with humor and surprising observations about
living on your own, the essays, which were originally
written for women only, have a universal appeal that
transcends the original purpose for which they were
written.
Leda Sanford is a former New Yorker who has been living
in Sausalito for 18 years. She has two sons and two
grandchildren who also live in Marin County and for this
she is very grateful. Leda was born in Italy.
Along the way, Leda, a member of the American Society
on Aging , has garnered many honors, among them the
National Association of Italian Women of Achievement
Award, the FIT Mortimer Ritter Award, the Amita Golden
Ladies ACIM Award and the ASME award for design
excellence for Attenzione.
Honors * Acknowledgements * Professional Affiliations
Member of The New York Women in Communications
Who's Who in America
YWCA , City of New York- Academy of Women Achievers, 1992
New York Rotary Club 1992
Astrid Award for Living Smart
Amita Golden Lady, ACIM Women of Achievement
National Association of Italian American Women of Award , 1989
Christopher Columbus High School- Hall of fame, 1984
Forum of Italian American Educators (FIAME) Award , 1980
Fashion Institute Mortimer C. Ritter Award
Gold Medal- Lucca, Italy Chamber of Commerce
Editor, Author and Former Publisher
When Leda Sanford became the first woman publisher of
a major American magazine, she was only the first of
many liberated women who would follow her into the
higher ranks of magazine publishing. It was the age of
reincarnation for American women who were beginning
to combine home and career in the seventies. As
publisher of American Home magazine she redirected
the publication, focusing on simple solutions for the more
demanding lifestyles of the new woman.
During her three years as President, Publisher and Editor-
in-Chief she traveled extensively delivering dozens of
speeches on the “emerging woman” who was redefining
American life.
Her passion for this concept became a lifelong mission to
encourage women in the quest for empowerment.
Her career, which has spanned 40 years and led her to
become publisher of such diverse magazines as Bon
Appétit, Chief Executive, Attenzione, FMR and Modern
Maturity (now AARP), prepared her to accept the
position of Vice President and Editorial Director of Age
Wave Communications in California. Working with Ken
Dychtwald and the Age Wave think tank based in
Emeryville, she developed a tailored and targeted
publication for single, older women entitled Get Up &
GO! For this publication she also wrote a column that
resonated with the audience who responded
enthusiastically to her counsel.
Look for the Moon in the Morning is a collection of these
columns which promote Leda’s philosophy that you can
change your life at any age if you are willing to invest in
exercising your spirit and your brain as well as your body.
Peppered with humor and surprising observations about
living on your own, the essays, which were originally
written for women only, have a universal appeal that
transcends the original purpose for which they were
written.
Leda Sanford is a former New Yorker who has been living
in Sausalito for 18 years. She has two sons and two
grandchildren who also live in Marin County and for this
she is very grateful. Leda was born in Italy.
Along the way, Leda, a member of the American Society
on Aging , has garnered many honors, among them the
National Association of Italian Women of Achievement
Award, the FIT Mortimer Ritter Award, the Amita Golden
Ladies ACIM Award and the ASME award for design
excellence for Attenzione.
Honors * Acknowledgements * Professional Affiliations
Member of The New York Women in Communications
Who's Who in America
YWCA , City of New York- Academy of Women Achievers, 1992
New York Rotary Club 1992
Astrid Award for Living Smart
Amita Golden Lady, ACIM Women of Achievement
National Association of Italian American Women of Award , 1989
Christopher Columbus High School- Hall of fame, 1984
Forum of Italian American Educators (FIAME) Award , 1980
Fashion Institute Mortimer C. Ritter Award
Gold Medal- Lucca, Italy Chamber of Commerce
| "Keep changing. When you're through changing, you're through." - Bruce Barton |